:root {
    --bg: #9600fa;
    --bg-2: #ff8800;
    --site-orange: #ff8800;
    --site-violet: #9600fa;
    --site-gradient: linear-gradient(180deg, var(--site-orange) 0%, var(--site-violet) 100%);
    --surface: rgba(206, 206, 206, 0.28);
    --surface-strong: rgba(206, 206, 206, 0.42);
    --border: rgba(255, 255, 255, 0.3);
    --text: #ffffff;
    --muted: #f0d9ff;
    --primary: #ff8800;
    --secondary: #9600fa;
    --green: #41e88b;
    --danger: #ff5f7d;
    --font-primary: "Inter", Arial, sans-serif;
    --font-display: "Outfit", "Inter", Arial, sans-serif;
}

* {
    box-sizing: border-box;
}

body {
    margin: 0;
    background: #f2f2f2;
    color: var(--text);
    font-family: var(--font-primary);
    line-height: 1.5;
    -webkit-font-smoothing: antialiased;
}

.book {
    width: min(100%, 1440px);
    margin: 0 auto;
    padding: 24px 0;
    background: #f2f2f2;
}

.page {
    position: relative;
    min-height: 100vh;
    padding: 64px;
    overflow: hidden;
    background: var(--site-gradient);
    border: 1px solid rgba(0, 0, 0, 0.12);
    box-shadow: 0 8px 24px rgba(0, 0, 0, 0.22);
    margin-bottom: 24px;
}

.page:last-child {
    margin-bottom: 0;
}

.page::after {
    content: "";
    position: absolute;
    inset: 0;
    pointer-events: none;
    background: linear-gradient(180deg, rgba(255, 255, 255, 0.08), rgba(255, 255, 255, 0));
    mix-blend-mode: screen;
}

.page > * {
    position: relative;
    z-index: 1;
}

h1,
h2,
h3 {
    margin: 0;
    font-family: var(--font-display);
    letter-spacing: 0;
    line-height: 1.05;
}

h1 {
    max-width: 900px;
    font-size: clamp(72px, 9vw, 148px);
    font-weight: 900;
}

h2 {
    max-width: 960px;
    font-size: clamp(38px, 5vw, 72px);
    font-weight: 900;
}

h3 {
    margin-bottom: 16px;
    font-size: 26px;
    font-weight: 800;
}

p {
    margin: 0;
    color: var(--muted);
    font-size: 18px;
}

.lead {
    max-width: 820px;
    margin-top: 24px;
    color: #fff;
    font-size: 28px;
    line-height: 1.25;
}

.kicker {
    margin-bottom: 12px;
    color: #fff;
    font-size: 12px;
    font-weight: 900;
    letter-spacing: 0.12em;
    text-transform: uppercase;
}

.page__header {
    display: grid;
    grid-template-columns: 74px 1fr;
    gap: 28px;
    align-items: start;
    margin-bottom: 52px;
}

.number {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    width: 58px;
    height: 58px;
    border: 1px solid rgba(255, 255, 255, 0.38);
    border-radius: 8px;
    background: rgba(255, 255, 255, 0.16);
    color: #fff;
    font-family: var(--font-display);
    font-size: 20px;
    font-weight: 900;
    line-height: 1;
}

.page--cover {
    display: flex;
    min-height: 100vh;
    flex-direction: column;
    justify-content: space-between;
    background: var(--site-gradient);
}

.cover__photo {
    position: absolute;
    top: 0;
    right: 0;
    bottom: 0;
    z-index: 0;
    width: 52%;
    height: 100%;
    opacity: 0.82;
    object-fit: cover;
    object-position: center center;
    pointer-events: none;
    -webkit-mask-image: linear-gradient(90deg, transparent 0%, rgba(0, 0, 0, 0.12) 18%, #000 42%);
    mask-image: linear-gradient(90deg, transparent 0%, rgba(0, 0, 0, 0.12) 18%, #000 42%);
}

.cover__mark {
    display: inline-flex;
    width: 360px;
    height: 220px;
    align-items: center;
    justify-content: center;
    overflow: visible;
    padding: 0;
    border: 0;
    background: transparent;
}

.cover__mark img,
.final-logo-mark img {
    width: 100%;
    height: 100%;
    filter: drop-shadow(0 14px 28px rgba(0, 0, 0, 0.28));
    object-fit: contain;
}

.final-logo-mark img {
    transform: scale(1.42);
}

.cover__mark img {
    transform: scale(1.36);
}

.cover__content {
    margin: 70px 0;
}

.cover__meta,
.pill-row,
.message-bank {
    display: flex;
    flex-wrap: wrap;
    gap: 12px;
}

.cover__meta span,
.pill-row span,
.message-bank span,
.badge {
    display: inline-flex;
    align-items: center;
    min-height: 38px;
    padding: 8px 14px;
    border: 1px solid rgba(255, 136, 0, 0.42);
    border-radius: 999px;
    background: rgba(255, 136, 0, 0.18);
    color: #fff;
    font-size: 13px;
    font-weight: 800;
}

.grid {
    display: grid;
    gap: 18px;
}

.grid--2 {
    grid-template-columns: 1.25fr 0.75fr;
}

.grid--3 {
    grid-template-columns: repeat(3, 1fr);
}

.panel,
.type-card,
.usage-card,
.visual-language article,
.copy-grid article,
.app-card,
.checklist,
.ui-preview,
.dos,
.brand-voice,
.rule-strip,
.ui-rules,
.hierarchy {
    border: 1px solid var(--border);
    border-radius: 16px;
    background: var(--surface);
    box-shadow: 0 0 20px rgba(93, 93, 93, 0.55);
    backdrop-filter: blur(20px);
}

.panel,
.type-card,
.usage-card,
.visual-language article,
.copy-grid article,
.app-card,
.checklist {
    padding: 28px;
}

.panel--large {
    min-height: 280px;
}

.panel p + p {
    margin-top: 18px;
}

.quote {
    color: #fff;
    font-family: var(--font-display);
    font-size: 34px;
    font-weight: 800;
}

.pill-row {
    margin: 24px 0;
}

.brand-voice {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 1px;
    overflow: hidden;
}

.brand-voice div,
.rule-strip div,
.ui-rules div,
.hierarchy div {
    padding: 24px;
    background: rgba(255, 255, 255, 0.08);
}

.brand-voice b,
.rule-strip b,
.ui-rules b,
.hierarchy b {
    display: block;
    margin-bottom: 8px;
    color: #fff;
    font-family: var(--font-display);
    font-size: 20px;
}

.logo-stage {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 20px;
    margin-bottom: 22px;
}

.logo-card {
    display: flex;
    min-height: 330px;
    flex-direction: column;
    align-items: center;
    justify-content: center;
    gap: 18px;
    padding: 34px;
    border-radius: 18px;
    border: 1px solid var(--border);
}

.logo-card img {
    width: min(100%, 360px);
}

.logo-card span,
.usage-card p,
.rule-strip span,
.ui-rules span,
.hierarchy em,
.swatch em {
    color: var(--muted);
    font-size: 14px;
    font-style: normal;
}

.logo-card--dark {
    background: var(--site-gradient);
}

.logo-card--light {
    background: linear-gradient(135deg, #ffffff, #efeaf6);
}

.logo-card--light span {
    color: #170e1d;
}

.rule-strip,
.ui-rules,
.hierarchy {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 1px;
    margin-top: 22px;
    overflow: hidden;
}

.usage-grid {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 16px;
}

.mini-logo {
    display: flex;
    height: 170px;
    align-items: center;
    justify-content: center;
    margin-bottom: 20px;
    border-radius: 14px;
    overflow: hidden;
}

.mini-logo img {
    width: 150px;
}

.mini-logo.dark {
    background: #050208;
}

.mini-logo.light {
    background: #f0eaf7;
}

.mini-logo.photo {
    background:
        linear-gradient(rgba(0,0,0,0.45), rgba(0,0,0,0.45)),
        url("../LP/img/IMG_8660.webp") center/cover;
}

.mini-logo.bad-scale {
    background: #050208;
}

.mini-logo.bad-scale img {
    transform: scaleX(1.35);
}

.mini-logo.busy {
    background: url("../LP/img/IMG_0851.webp") center/cover;
}

.good {
    border-color: rgba(65, 232, 139, 0.28);
}

.bad {
    border-color: rgba(255, 95, 125, 0.34);
}

.dos {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 1px;
    margin-top: 18px;
    overflow: hidden;
}

.dos div {
    padding: 22px 24px;
    background: rgba(255, 255, 255, 0.08);
}

.dos h3 {
    margin-bottom: 10px;
}

.dos p {
    font-size: 16px;
    line-height: 1.32;
}

.swatches {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 16px;
}

.swatch {
    min-height: 210px;
    padding: 24px;
    border-radius: 16px;
    border: 1px solid var(--border);
}

.swatch b,
.swatch span {
    display: block;
    color: #fff;
}

.swatch b {
    font-family: var(--font-display);
    font-size: 24px;
}

.swatch span {
    margin: 58px 0 6px;
    font-size: 22px;
    font-weight: 900;
}

.swatch.primary { background: #ff8800; }
.swatch.secondary { background: #9600fa; }
.swatch.dark { background: #000000; }
.swatch.card { background: rgba(206, 206, 206, 0.5); }
.swatch.white { background: #fff; }
.swatch.muted { background: #b9acbf; }
.swatch.white b,
.swatch.white span,
.swatch.white em,
.swatch.muted b,
.swatch.muted span,
.swatch.muted em {
    color: #160d1d;
}

.gradient-row {
    display: grid;
    grid-template-columns: 1fr 1.1fr;
    gap: 28px;
    align-items: center;
    margin: 30px 0 18px;
}

.gradient {
    height: 160px;
    border-radius: 16px;
    border: 1px solid var(--border);
}

.gradient--brand {
    background: linear-gradient(90deg, var(--primary) 0%, #ffffff 50%, var(--secondary) 100%);
}

.note {
    padding: 20px 24px;
    border-left: 4px solid var(--primary);
    background: rgba(255, 255, 255, 0.16);
}

.type-grid {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 18px;
}

.sample-display {
    margin-bottom: 24px;
    font-size: 58px;
}

.sample-text {
    margin-bottom: 32px;
    color: #fff;
    font-size: 25px;
    line-height: 1.38;
}

.hierarchy {
    grid-template-columns: repeat(4, 1fr);
    margin: 20px 0;
}

.hierarchy span {
    display: block;
    margin-bottom: 14px;
    color: var(--primary);
    font-size: 13px;
    font-weight: 900;
}

.visual-language {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 18px;
}

.pattern {
    height: 190px;
    margin-bottom: 22px;
    border-radius: 14px;
    border: 1px solid rgba(255, 255, 255, 0.1);
}

.pattern--smoke {
    background: var(--site-gradient);
}

.pattern--glass {
    background:
        rgba(206, 206, 206, 0.42),
        var(--site-gradient);
    backdrop-filter: blur(10px);
}

.pattern--bolt {
    background:
        linear-gradient(122deg, var(--primary) 0 44%, #fff 44% 50%, var(--secondary) 50% 100%);
}

.component-row {
    display: flex;
    align-items: center;
    gap: 18px;
    margin-top: 28px;
}

.ui-preview button {
    min-height: 46px;
    padding: 0 20px;
    border: 0;
    border-radius: 8px;
    background: linear-gradient(135deg, var(--primary), var(--secondary));
    color: #fff;
    font-family: var(--font-display);
    font-weight: 900;
    text-transform: uppercase;
}

.mini-kpi {
    padding: 14px 18px;
    border: 1px solid var(--border);
    border-radius: 12px;
    background: var(--surface);
}

.mini-kpi small,
.kpi-grid small {
    display: block;
    color: var(--muted);
    font-size: 12px;
    font-weight: 800;
}

.mini-kpi b,
.kpi-grid b {
    color: #fff;
    font-family: var(--font-display);
    font-size: 24px;
}

.photo-grid {
    display: grid;
    grid-template-columns: 1.1fr 0.9fr;
    grid-auto-rows: 240px;
    gap: 16px;
    margin-bottom: 22px;
}

.photo-grid img {
    width: 100%;
    height: 100%;
    object-fit: cover;
    border-radius: 16px;
    border: 1px solid var(--border);
}

.photo-grid img:first-child {
    grid-row: span 2;
}

.ui-preview {
    display: grid;
    grid-template-columns: 320px 1fr;
    gap: 1px;
    overflow: hidden;
}

.ui-preview aside,
.ui-preview section {
    padding: 28px;
    background: rgba(255, 255, 255, 0.025);
}

.ui-preview aside {
    display: flex;
    flex-direction: column;
    gap: 16px;
}

.ui-preview aside img {
    width: 145px;
    height: 58px;
    object-fit: contain;
    align-self: flex-start;
}

.ui-preview .ghost {
    background: rgba(255, 255, 255, 0.06);
    border: 1px solid var(--border);
}

.ui-preview label {
    color: var(--muted);
    font-size: 14px;
    font-weight: 800;
}

.range {
    height: 8px;
    border-radius: 999px;
    background: linear-gradient(90deg, var(--primary) 0 58%, rgba(255,255,255,0.14) 58%);
}

.ui-preview h3 {
    max-width: 700px;
    font-size: 54px;
}

.kpi-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 14px;
    margin: 28px 0;
}

.kpi-grid div {
    padding: 22px;
    border: 1px solid var(--border);
    border-radius: 12px;
    background: rgba(255,255,255,0.04);
}

.chart-bars {
    display: flex;
    height: 180px;
    align-items: end;
    gap: 18px;
    padding: 18px;
    border-radius: 14px;
    background: rgba(0,0,0,0.22);
}

.chart-bars i {
    flex: 1;
    border-radius: 8px 8px 0 0;
    background: linear-gradient(180deg, var(--primary), var(--secondary));
}

.chart-bars i:nth-child(1) { height: 35%; }
.chart-bars i:nth-child(2) { height: 48%; }
.chart-bars i:nth-child(3) { height: 62%; }
.chart-bars i:nth-child(4) { height: 76%; }
.chart-bars i:nth-child(5) { height: 88%; }
.chart-bars i:nth-child(6) { height: 100%; }

.copy-grid {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 18px;
}

.copy-example {
    margin-top: 22px;
    padding: 20px;
    border-radius: 12px;
    color: #fff;
    font-size: 20px;
    font-weight: 800;
}

.copy-example.good {
    background: rgba(65, 232, 139, 0.12);
    border: 1px solid rgba(65, 232, 139, 0.34);
}

.copy-example.bad {
    background: rgba(255, 95, 125, 0.12);
    border: 1px solid rgba(255, 95, 125, 0.34);
}

.message-bank {
    margin-top: 24px;
}

.applications {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 16px;
}

.app-card {
    min-height: 360px;
}

.app-top {
    display: flex;
    align-items: center;
    justify-content: space-between;
    margin-bottom: 70px;
}

.app-top img {
    width: 118px;
}

.app-top span {
    display: inline-flex;
    align-items: center;
    min-height: 32px;
    padding: 0 12px;
    border: 1px solid rgba(255, 136, 0, 0.42);
    border-radius: 999px;
    background: rgba(255, 136, 0, 0.18);
    color: #fff;
    font-size: 12px;
    font-weight: 900;
    text-transform: uppercase;
}

.app-card--web {
    grid-column: span 2;
    background:
        linear-gradient(rgba(6,3,9,0.72), rgba(6,3,9,0.84)),
        url("../LP/img/IMG_8659.webp") center/cover;
}

.app-card--social {
    background: var(--site-gradient);
}

.app-card--slide {
    background: var(--site-gradient);
}

.slide-line {
    width: 100%;
    height: 10px;
    margin: 100px 0 18px;
    border-radius: 999px;
    background: linear-gradient(90deg, var(--primary), #fff, var(--secondary));
}

.app-card--sign {
    display: flex;
    flex-direction: column;
    justify-content: space-between;
    background: var(--site-gradient);
}

.app-card--sign img {
    width: 220px;
}

.checklist {
    margin-top: 18px;
}

.merch-showcase {
    overflow: hidden;
    border: 1px solid var(--border);
    border-radius: 18px;
    background: rgba(255, 255, 255, 0.92);
    box-shadow: 0 24px 70px rgba(0, 0, 0, 0.28);
}

.merch-showcase img {
    display: block;
    width: 100%;
    aspect-ratio: 16 / 9;
    object-fit: cover;
}

.merch-split-showcase {
    display: flex;
    min-height: 54vh;
    align-items: center;
    justify-content: center;
    overflow: hidden;
    padding: 18px;
    border: 1px solid var(--border);
    border-radius: 18px;
    background: rgba(255, 255, 255, 0.92);
    box-shadow: 0 24px 70px rgba(0, 0, 0, 0.28);
}

.merch-split-showcase img {
    display: block;
    max-width: 100%;
    max-height: 58vh;
    object-fit: contain;
    border-radius: 12px;
}

.merch-split-showcase--items img {
    max-height: 62vh;
}

.merch-split-showcase--cups {
    min-height: 40vh;
}

.merch-split-showcase--cups img {
    width: 100%;
    max-height: none;
}

.brand-assets-grid {
    display: grid;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 18px;
}

.brand-asset-card,
.single-asset-showcase {
    overflow: hidden;
    border: 1px solid var(--border);
    border-radius: 18px;
    background: rgba(255, 255, 255, 0.92);
    box-shadow: 0 24px 70px rgba(0, 0, 0, 0.28);
}

.brand-asset-card {
    margin: 0;
    padding: 16px;
}

.brand-asset-card img {
    display: block;
    width: 100%;
    aspect-ratio: 1 / 1;
    object-fit: contain;
    border-radius: 12px;
}

.brand-asset-card--wide img {
    aspect-ratio: 16 / 9;
}

.brand-asset-card figcaption {
    margin-top: 12px;
    color: var(--muted);
    font-size: 13px;
    font-weight: 800;
    letter-spacing: 0.08em;
    text-transform: uppercase;
}

.single-asset-showcase {
    display: flex;
    min-height: 52vh;
    align-items: center;
    justify-content: center;
    padding: 18px;
}

.single-asset-showcase img {
    display: block;
    max-width: 100%;
    max-height: 62vh;
    object-fit: contain;
    border-radius: 12px;
}

.merch-rules {
    margin-top: 18px;
}

.promo-layout {
    display: grid;
    grid-template-columns: minmax(360px, 0.62fr) 1fr;
    gap: 24px;
    align-items: stretch;
}

.promo-poster,
.billboard-showcase {
    overflow: hidden;
    border: 1px solid var(--border);
    border-radius: 18px;
    background: rgba(255, 255, 255, 0.92);
    box-shadow: 0 24px 70px rgba(0, 0, 0, 0.28);
}

.promo-poster {
    display: flex;
    min-height: 560px;
    align-items: center;
    justify-content: center;
    padding: 18px;
}

.promo-poster img {
    display: block;
    max-width: 100%;
    max-height: 70vh;
    object-fit: contain;
    border-radius: 12px;
}

.promo-notes {
    display: grid;
    gap: 18px;
}

.promo-notes .panel {
    min-height: 0;
}

.billboard-showcase {
    padding: 18px;
}

.billboard-showcase img {
    display: block;
    width: 100%;
    aspect-ratio: 2 / 1;
    object-fit: contain;
    border-radius: 12px;
}

.consumer-corner-layout {
    display: grid;
    grid-template-columns: minmax(410px, 0.58fr) 1fr;
    gap: 24px;
    align-items: stretch;
}

.consumer-corner-showcase {
    display: flex;
    min-height: 56vh;
    align-items: center;
    justify-content: center;
    overflow: hidden;
    padding: 18px;
    border: 1px solid var(--border);
    border-radius: 18px;
    background: rgba(255, 255, 255, 0.92);
    box-shadow: 0 24px 70px rgba(0, 0, 0, 0.28);
}

.consumer-corner-showcase img {
    display: block;
    width: 100%;
    max-height: 60vh;
    object-fit: contain;
    border-radius: 12px;
}

.consumer-corner-notes {
    display: grid;
    gap: 18px;
}

.consumer-corner-notes .panel {
    min-height: 0;
}

.product-variant-card {
    overflow: hidden;
    border: 1px solid rgba(255, 255, 255, 0.18);
    border-radius: 18px;
    background: rgba(0, 0, 0, 0.86);
    box-shadow: 0 24px 70px rgba(0, 0, 0, 0.28);
}

.product-variant-card figcaption {
    color: rgba(255, 255, 255, 0.84);
    font-size: 13px;
    font-weight: 800;
    line-height: 1.3;
}

.product-variant-grid {
    display: grid;
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 16px;
}

.product-variant-card {
    margin: 0;
    padding: 12px;
}

.variant-crop {
    position: relative;
    overflow: hidden;
    aspect-ratio: 1 / 1;
    border-radius: 12px;
    background: #000;
}

.variant-crop img {
    display: block;
    width: 200%;
    height: 200%;
    max-width: none;
    object-fit: cover;
}

.product-variant-card--pink-front .variant-crop img {
    transform: translate(0, 0);
}

.product-variant-card--pink-back .variant-crop img {
    transform: translate(-50%, 0);
}

.product-variant-card--black-front .variant-crop img {
    transform: translate(0, -50%);
}

.product-variant-card--black-back .variant-crop img {
    transform: translate(-50%, -50%);
}

.product-variant-card figcaption {
    margin-top: 12px;
}

.product-variant-card b,
.product-variant-card span {
    display: block;
}

.product-variant-card b {
    color: #fff;
    font-size: 14px;
}

.product-variant-card span {
    margin-top: 6px;
    color: rgba(255, 255, 255, 0.68);
    font-size: 12.5px;
    line-height: 1.35;
}

.page--final {
    display: flex;
    min-height: 100vh;
    flex-direction: column;
    align-items: center;
    justify-content: center;
    text-align: center;
}

.final-logo-mark {
    display: flex;
    width: 380px;
    height: 250px;
    align-items: center;
    justify-content: center;
    margin-bottom: 40px;
    padding: 0;
    border: 0;
    background: transparent;
}

.page--final h2,
.page--final p {
    margin-right: auto;
    margin-left: auto;
}

.page--final p {
    max-width: 760px;
    margin-top: 24px;
    color: #fff;
    font-size: 24px;
}

@media print {
    @page {
        size: A4 landscape;
        margin: 0;
    }

    body {
        background: var(--site-violet);
    }

    .book {
        width: 100%;
        padding: 0;
        background: transparent;
    }

    .page {
        width: 297mm;
        height: 210mm;
        min-height: 210mm;
        margin: 0;
        page-break-after: always;
        padding: 18mm;
        border: 0;
        box-shadow: none;
    }

    h1 {
        font-size: 78pt;
    }

    h2 {
        font-size: 36pt;
    }

    h3 {
        font-size: 16pt;
    }

    p {
        font-size: 10.5pt;
    }

    .lead {
        font-size: 18pt;
    }

    .page__header {
        margin-bottom: 10mm;
    }

    .panel,
    .type-card,
    .usage-card,
    .visual-language article,
    .copy-grid article,
    .app-card,
    .checklist {
        padding: 14pt;
    }

    .photo-grid {
        grid-auto-rows: 46mm;
    }

    .merch-showcase img {
        aspect-ratio: 16 / 9;
    }

    .consumer-corner-layout {
        grid-template-columns: minmax(108mm, 0.58fr) 1fr;
        gap: 8mm;
    }

    .consumer-corner-showcase {
        min-height: 108mm;
    }

    .product-variant-grid {
        gap: 5mm;
    }
}